One message, five hospital brands
Keep one message for the whole group, so patients hear the same thing at every hospital. Then give each hospital brand its own look, so the message still feels like it comes from their own hospital.
The chair nobody sat in
We skipped the storyline and filmed a small habit most Malaysians have without noticing: setting out an extra chair. For IHH Healthcare Malaysia’s Hari Raya 2026 film, that one gesture carried the whole message, from family dinners to hospital shifts.
A quiet box for the festive season
For Gleneagles Hospital Johor’s year-end gifts to corporate partners, referring doctors and insurers, we designed a deep green gift box with gold foil and small festive drawings on every side. It gave the hospital a warm, quiet way to say thank you that suits a hospital, at a time of year that is usually loud and bright.